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Post Company News – What to post on social media

Share what’s new in your company

Sharing updates about your company is a great way to keep your audience informed and engaged. Here’s a guide on how to effectively share what’s new in your company:

Example Post Template:

“🚀 Exciting News Alert! We’re thrilled to announce [Company Name] has [launched a new product/formed a partnership/achieved a major milestone]. This wouldn’t have been possible without the incredible support from our team and community. Thank you for being a part of this journey! 🌟 #CompanyUpdate #MilestoneAchieved”

More tips and ideas

1. Choose the Right Platform:

Decide where you want to share the update. Whether it’s on your company blog, social media channels (Twitter, LinkedIn, Facebook, Instagram), or through a newsletter, choose the platform that aligns with your audience.

2. Craft a Compelling Headline:

Start with a catchy and informative headline that grabs attention. Make it clear what the update is about and why it’s significant.

3. Provide a Brief Introduction:

Begin with a brief introduction that sets the context for the update. Explain why it’s important or how it adds value to your audience.

4. Highlight Key Information:

Clearly outline the key information about what’s new. This could include product launches, partnerships, achievements, milestones, or any other noteworthy developments.

5. Use Engaging Visuals:

Incorporate visuals such as images, infographics, or videos to make your update visually appealing. Visual content tends to capture more attention.

6. Include Quotes or Testimonials:

If applicable, include quotes from key figures in your company or testimonials from satisfied customers or partners. This adds credibility and a personal touch.

7. Provide Context and Background:

Offer context or background information about the update. Help your audience understand the journey that led to this point and why it matters.

8. Share Behind-the-Scenes:

If appropriate, share behind-the-scenes content. This could include glimpses of the team working on the project or the process leading up to the new development.

9. Use a Consistent Brand Voice:

Maintain a consistent brand voice throughout your update. Whether your tone is formal, casual, or somewhere in between, ensure it aligns with your overall brand identity.

10. Link to Additional Resources:

If there are additional resources related to the update, provide links. This could be a blog post, a press release, or a dedicated page on your website with more details.

11. Time Your Post Strategically:

Consider the timing of your update. Post it at a time when your audience is most active on the chosen platform.

Adapt the template based on the nature of your update and the tone you want to convey.

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Share photos from company’s events.

Sharing photos from company events is a fantastic way to humanize your brand, showcase the company culture, and connect with your audience. Here’s a guide on how to effectively share event photos:

Example Post Template:

“🎉 Reflecting on the incredible moments from our recent [Event Name]! From inspiring keynotes to team-building activities, we’re grateful for the memories created. A huge shoutout to everyone who contributed to the success of this event. 🙌 Share your favorite moments in the comments below! #EventRecap #MemoriesMade”

More tips and ideas:

1. Select High-Quality Photos:

  • Choose high-resolution and visually appealing photos. Quality images contribute to a positive impression and make your content more shareable.

2. Capture Candid Moments:

  • Include candid shots that reflect the genuine atmosphere of the event. Candid photos often convey the authentic spirit of the occasion and resonate well with your audience.

3. Highlight Key Moments:

  • Identify and highlight key moments from the event. Whether it’s a keynote speaker, team activities, or special announcements, showcase the aspects that define the event.

4. Tell a Story with Captions:

  • Use captions to tell a story about each photo. Provide context, share interesting anecdotes, or convey the emotions captured in the images. This adds depth to your photo-sharing.

5. Include Employee and Team Member Photos:

  • Feature photos of your team members and employees actively participating in the event. This personalizes your brand and shows the human side of your company.

6. Use a Consistent Hashtag:

  • Create and use a consistent event hashtag. This not only organizes your photos but also encourages event attendees to share their own experiences using the same hashtag.

7. Diversify Content:

  • Share a mix of group photos, individual portraits, and action shots. Diversifying your content keeps the audience engaged and provides a comprehensive view of the event.

8. Create a Photo Album or Carousel:

  • If you’re sharing photos on platforms that support albums or carousels (like Facebook or Instagram), consider grouping related photos together. This allows users to swipe through or click for more images.

9. Express Gratitude:

  • Accompany your photo post with a message of gratitude. Thank your team, partners, or attendees for making the event successful. This fosters a positive and appreciative tone.

10. Encourage Engagement:

Encourage your audience to engage with the photos. Ask questions in your captions, prompt followers to share their favorite moments, or invite them to tag themselves and others.

11. Tag Relevant People and Brands:

Tag individuals, team members, partners, or other brands that are featured in the photos. This not only increases visibility but also fosters connections with the people involved.

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Share your latest accomplishments.

Sharing your company’s latest accomplishments is an excellent way to showcase success, build credibility, and keep your audience informed. Here’s a guide on how to effectively share your latest accomplishments:

Example Post Template:

“🚀 We’re thrilled to announce that [Company Name] has achieved [specific accomplishment]! This milestone is a testament to the hard work and dedication of our incredible team. Thank you to everyone who played a part in making this achievement possible! 🙌 #SuccessStory #Teamwork”

Adapt the template based on the nature of your accomplishment and the tone you want to convey. 

More tips and details:

1. Highlight Key Details:

Clearly outline the key details of the accomplishment. This includes what was achieved, how it was achieved, and any notable milestones associated with it.

2. Use Visuals to Enhance:

Incorporate visuals such as images, infographics, or videos to make your post more engaging. Visual content tends to attract more attention and helps convey information more effectively.

3. Include Quotes or Testimonials:

If applicable, include quotes from key figures within your company or testimonials from satisfied clients, partners, or customers. This adds credibility and a personal touch.

4. Express Gratitude:

Express gratitude for the team or individuals who contributed to the accomplishment. Acknowledge the collective effort and emphasize that the success is a result of teamwork.

5. Use a Consistent Brand Voice:

Maintain a consistent brand voice throughout your announcement. Whether your tone is formal, casual, or somewhere in between, ensure it aligns with your overall brand identity.

6. Link to Additional Resources:

If there are additional resources related to the accomplishment, provide links. This could be a detailed blog post, a press release, or a dedicated page on your website with more information.

7. Celebrate Milestones:

If the accomplishment is a milestone, celebrate it! Express excitement and pride in what your company has achieved. Use celebratory language to convey the significance of the moment.

 

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Talk about your company’s history.

Talking about your company’s history is an excellent way to connect with your audience, build trust, and showcase the journey that has shaped your brand. Here’s a guide on how to effectively share your company’s history: 

Example Post Template:

“🕰️ Journey through Time: The Story of [Company Name]. From humble beginnings to [current status], our company’s history is a testament to resilience, innovation, and the incredible people who have been part of this journey. Join us as we share the story of where we’ve been and where we’re headed. #CompanyHistory #Legacy”

Adapt the template based on the specifics of your company’s history and the narrative you want to convey.

More tips and details:

1. Chronological Storytelling:

  • Present your company’s history in a chronological order. Begin with the founding story or the early days, and progress through key milestones, challenges, and successes over the years.

2. Use Compelling Visuals:

  • Incorporate visuals such as historical photos, images of founders, or important landmarks in your company’s history. Visuals help make the narrative more engaging and memorable.

3. Highlight Key Milestones:

  • Clearly highlight key milestones and turning points in your company’s history. This could include product launches, expansions, awards, partnerships, or any significant achievements.

4. Include Quotes and Anecdotes:

  • Integrate quotes from founders, key team members, or individuals who played a pivotal role in your company’s history. Share anecdotes that provide a personal touch and give insight into the company’s culture.

5. Emphasize Core Values and Mission:

  • Connect your company’s history to its core values and mission. Explain how the values established in the early days continue to guide your company today.

6. Express Gratitude:

  • Express gratitude for the individuals who contributed to the company’s journey. Acknowledge the hard work of the team, the support of customers, and any other key stakeholders.

7. Make it Relatable:

  • Make your company’s history relatable to your audience. Highlight challenges and how your company overcame them. Show the human side of the story.

8. Use a Consistent Brand Voice:

Maintain a consistent brand voice throughout your company’s history narrative. This helps reinforce your brand identity and creates a cohesive storytelling experience.

 

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