Here are the Top 4 Books from Joe Pulizzi on Content Marketing
Joe Pulizzi is well respected Amazon best selling author in the content marketing niche. Here are his best selling books
1. Get Content Get Customers: Turn Prospects into Buyers with Content Marketing
The rules of marketing have changed. Instead of loud claims of product superiority, what customers really want is valuable content that will improve their lives. Get Content Get Customers explains how to develop compelling content and seamlessly deliver it to customers— without interrupting their lives.
It’s the new way of marketing, and it’s the only way to build a loyal, engaged customer base.
Amazon link: http://www.amazon.com/Get-Content-Customers-Prospects-Marketing/dp/0071625747/
2. Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses
The NEW Rulebook for Entrepreneurial Success
What’s the surest way to startup failure? Follow old, outdated rules.
In Content Inc., one of today’s most sought-after content-marketing strategists reveals a new model for entrepreneurial success. Simply put, it’s about developing valuable content, building an audience around that content, and then creating a product for that audience.
Amazon link: https://www.amazon.com/Content-Inc-Second-Content-First-Successful/dp/1264257546
3. Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less
No longer can we interrupt our customers with mediocre content (and sales messages) our customers don’t care about. Learn how to draw prospects and customers in by creating information and content they actually want to engage with. This groundbreaking guide gives you all the tools to start creating and disseminating content that leads directly to greater profits and growth.
Amazon link: http://www.amazon.com/Epic-Content-Marketing-Different-Customers/dp/0071819894/
4. Managing Content Marketing: The Real-World Guide for Creating Passionate Subscribers to Your Brand
The NEW Rulebook for Entrepreneurial Success
What’s the surest way to startup failure? Follow old, outdated rules.
In Content Inc., one of today’s most sought-after content-marketing strategists reveals a new model for entrepreneurial success. Simply put, it’s about developing valuable content, building an audience around that content, and then creating a product for that audience.
Amazon link: http://www.amazon.com/Managing-Content-Marketing-Real-World-Subscribers/dp/0983330719/
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